“They’re Different from Us”: The Profiteers of Prejudice

“They’re Different from Us.” It’s a favorite mind game of the self-serving 1% when they want to stifle broad opposition to their agenda. By manipulating our understanding of what’s happening, what’s right, and what’s possible, this psychological appeal takes advantage of prejudice to promote distrust and division within and across communities. Today’s greed-driven plutocrats know …